Digital Advertising & Marketing 101: Take The Complete Guide
How do consumers see your brand relative to your competitors? …
O que você vai aprender
From one-off customer satisfaction surveys to brand tracking surveys that are administering on a continuous basis, they provide the information that marketers need to understand how their products, services and brands are seen by consumers.
In Analytic Methods for Survey Data, statistical learners will become familiar with established methods for converting survey responses to insights that can support marketing decisions.
Techniques discussed include factor analytics, cluster analysis, discriminant analysis and multi-dimensional scaling.
Destaque
Learn Big Data: The Hadoop Ecosystem Masterclass
The course is aimed at Software Engineers, Database Administrators, and …
O que você vai aprender
Learn how to use the most popular software in the Big Data industry at the moment
Using batch processing as well as real-time processing.
Give you enough background to be able to talk about real problems and solutions with experts in the industry.
Survey analysis to Gain Marketing Insights
How do consumers see your brand relative to your competitors? …
O que você vai aprender
From one-off customer satisfaction surveys to brand tracking surveys that are administering on a continuous basis, they provide the information that marketers need to understand how their products, services and brands are seen by consumers.
In Analytic Methods for Survey Data, statistical learners will become familiar with established methods for converting survey responses to insights that can support marketing decisions.
Techniques discussed include factor analytics, cluster analysis, discriminant analysis and multi-dimensional scaling.